Singapore is not spared from the impact of climate change, including rising sea levels and increase in temperatures. As a leading insurance provider in Singapore, Prudential Singapore is a strong advocate of health and wellness. People often forget that the environment can have an impact on one’s health too. On this note, ensuring that we operate in a sustainable and environmentally-responsible way is crucial in creating long-term value for our customers, shareholders and the broader Singapore community.
Our sustainability journey picked up momentum in 2017, after the results of an internal survey revealed that this was one of our employees’ top three causes. It reaffirmed our strategy to cultivate an eco-friendly environment and promote sustainability at Prudential Singapore.
Our goal is to reduce the company’s carbon footprint and help our employees become more conscious about how their consumption habits affect the environment. In line with this, we removed all single-use disposable cups in our Marina One office in August 2018 and refined our recycling processes across all our offices.
To cultivate eco-friendly behaviour among our employees, we ran a series of internal campaigns around recycling and waste reduction this year. To get our messages across, we used digital platforms, poster displays, set up an interactive community wall and organised our first e-waste collection drive. We conducted a quiz about good environmental practices and gave away eco-friendly prizes such as personalised KeepCups and reusable straws. More than 60% of our corporate employees pledged to practice more eco-conscious habits in their daily lives for Climate Action.
Environmental stewardship starts from home, or in our case, the workplace. Our advice to other organisations who are starting on their sustainability journey is to start by evaluating their existing sustainability practices. For example, begin by identifying the key sources of waste, and current practices around recycling. More importantly, set realistic targets around sustainability goals and where relevant, educate employees on how individual behaviours can have a positive impact on company-wide sustainability efforts.